Let’s face it: we all like to succeed. And our social media is no exception; while it can be easily measured with various indicators such as voice, reach, retweets and comments, measuring without an overall objective won’t bring you any closer to success. You need to be able to gauge its success, measure it, and see that it remains healthy.
Posts Tagged ‘Social Networking’
Measuring Your Brand’s Social Media Health
Tags: brand awareness, Facebook, Marketing, Myrtle Beach Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, SEO, Social Marketing, Social Media, Social Networking, Tweets, twitter, Web Development
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The Rise of Social Network Usage
Social network usage, which has rapidly increased in popularity, will rise sharply in 2010. 127 million people (roughly 57% of all domestic internet users) will visit social network sites on a monthly basis in the United States by the end of the year. A 16% increase since 2009, it is projected that by 2014, 65.8% [...]
Tags: Facebook, Marketing, Myrtle Beach Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, SEO, Social Marketing, Social Media, Social Networking, twitter, Web Development
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Vitrue Publisher 2.0
Vitrue, a social media management company, has announced the newest addition to their enhanced Virtue SRM (social relationship management): Vitrue Publisher 2.0. Perhaps one of the most intriguing features of Vitrue Publisher 2.0—in addition to managing multiple Facebook pages—is the support for Facebook’s Open Graph API. As the new ‘Like’ button is driving a considerable [...]
Tags: Facebook, Myrtle Beach Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, Social Media, Social Networking, Social Relationship Management, Tweets, twitter, Web Development
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Facebook’s Pricy Patents
Facebook has recently acquired a $40 million set of patents on social networking that cover social app functions (ranging from friend lists to the news feed) from Friendster. Friendster has been awarded a wide array of social networking patents over the last decade and, according to VentureBeat, there are 18 patents in all. These patents [...]
Tags: Facebook, Friendster, iPad, iPhone, iPod, Myrtle Beach Social Media, Myrtle Beach Social Networking, Social Media, Social Networking, VentureBeat, Web Development
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Are You The Most Influential Person On The Web?
On July 6, 2010, Fast Company Magazine unveiled The Influence Project to determine who the most influential online people are right now. Participants will have their picture featured in the November issue of the magazine as part of a photo spread, with bigger pictures for those who demonstrate the most influence. The magazine describes influence [...]
Tags: Digital Media, Facebook, Fast Company Magazine, iPad, iPhone, iPod, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, Social Influence, Social Marketing, Social Media, Social Networking, Tweets, twitter, Web Development
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Gaining Quality Facebook Fans
Let’s face it: we all love seeing the fan numbers increase on our Facebook pages. And while there are many tactics for attracting more, it’s important to bear in mind that those numbers don’t reflect an ensured return on investment. You may have an abrupt increase of a thousand or so fans (and it’ll end [...]
Tags: brand awareness, Einstein Bros. Bagels, Email Marketing, Facebook, Google, Marketing, Social Marketing, Social Media, Social Networking, Web Development
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Facebook Lawsuit
Facebook creator Mark Zuckerberg is currently facing a breach of contract lawsuit filed by Paul D. Ceglia, a designer who was hired to develop a website (Facebook) for $1,000.00 in 2003. Ceglia claims that Zuckerberg signed a contract entitling him to a 50% stake in the final product. While validity of the contract is currently [...]
Tags: Facebook, Social Media, Social Networking, web design, Web Development
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J.C. Penney’s Newest Marketing Tool
Let’s face it: we’re an impatient generation of consumers. We want things fast and efficiently, and avoid driving, sales haggling, and in-store purchases in general. When you think about it, why would we want to spend the time and gas money? Considering technology has made it possible to browse and buy electronics, jewelry, and basically any good known to man—even groceries!—online , why would clothes be any different?
Tags: Advertising, Google, J.C. Penney, Marketing, Myrtle Beach Marketing, Myrtle Beach Social Media, Online Marketing, Social Influence, Social Media, Social Networking, Web Development, YouTube
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BP Facebook Controversy
Controversy-prone Facebook strikes again. Major debate surrounds the temporary disablement of a 700,000-person-strong page titled ‘The Boycott BP page’, which attempts to dissuade the public from purchasing from the company (due to the devastating oil spill in the Gulf of Mexico). Though said to have been an automated error, the page was restored shortly after complaints.
Tags: brand awareness, Facebook, Social Media, Social Networking, Web Development
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