PITTSBURGH (AP) — In the unlikely event that your Christmas list this year includes every item mentioned in “The Twelve Days of Christmas,” be prepared to pay nearly $100,000. Trying to buy the 364 items repeated in all the song’s verses — from 12 drummers drumming to a partridge in a pear tree — would [...]
Posts Tagged ‘brand awareness’
`12 Days of Christmas’ Items’ Cost Nears $100,000
Tags: 000, 100, 12 days, brand awareness, carols, Christmas, cost, dancers, drummers, economy, french hens, Gold, gold rings, Holiday, holiday spending, Interactivity Marketing, milking, music, partridge, pear tree, Social Media, Social Networking
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Facebook Passes eBay in Value, Becoming No. 3 U.S. Web Company
Facebook Inc.’s estimated worth is now bigger than Ebay Inc.’s valuation, making it the third- largest U.S. Internet business and underscoring the growing allure of social media for investors. Facebook’s stock is trading at more than $16 on SecondMarket Inc., an exchange for shares of privately held companies, said a person familiar with the latest [...]
Tags: Ad Age, brand awareness, E*trade, Email Marketing, Facebook, Google, Interactivity Marketing, Marketing, Myrtle Beach Social Media, Online Marketing, Social Marketing, Social Media, Social Networking
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We Have ALL Been Here!
How many of you can see this picture, and totally relate? Working for any company that directly works for others, you want to do the best to provide for your clients every need, want, and whim. Lets face it, sometimes things fall through the cracks. We all have those 1 or 5 clients that are [...]
Tags: brand awareness, Facebook, Google, Interactivity Marketing, iPad, iPhone, iPod, Marketing, Myrtle Beach, Myrtle Beach Ad Agency, twitter, web design, Web Development
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We live in a Twitter-iffic world….
Twitter is slowly revolutionizing the way in which we communicate. You can tell which of your Facebook friends also have Twitter, and use it regularly. If you think about it, you don’t realize how long your normal, everyday thoughts are, until you are given a limit of characters in which to express that thought. I [...]
Tags: brand awareness, Facebook, Interactivity Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Social Marketing, Social Networking, Tweets, twitter, web design
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Major Brands Spending Big Bucks on Google
With Google controlling 65% of U.S. web searches, major companies couldn’t afford not to spend top dollar on search advertising.
Tags: ADT Security, Advertising, Amazon, Appollo Group, at&t, BP Corp., brand awareness, eBay, Expedia, Google, Hotels.com, JC Penney, Living Social, Search Advertising, Web Searches
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Campbell’s Soup Revamping Advertising Campaign
When you think of soup, surely Campbell Soup comes to mind. Let’s face it: they’re a major brand with hundreds of different options/flavors that has been around for decades. A recent drop in sales (by 5% in the fourth quarter), however, has their advertising executives eager to revamp; $100 million in revamping, to be exact. Reports show that the company has spent $236 million in advertising last year (excluding online), and $97 million through June of this year.
Tags: Ad Campaign, BBDO, brand awareness, Campbell's Soup, Demographics, Marketing, Online Marketing, Print Ads, Progresso, SEO, Social Marketing, Young & Rubicam
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Undervaluing Social Media for Customer Service
While social media is on the rise (acquiring new customers and increasing brand awareness), few brands are using social media channels for customer-service objectives. Surveyed top-brand senior-level marketing executives consider the most important objectives for social media to be: • New Customer Acquisition: 30.10% • Drive Brand Awareness: 26.50% • Retain Existing Customers: 24% • [...]
Tags: brand awareness, Myrtle Beach Social Media, Online Marketing, SEO, Social Marketing, Social Networking
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Generating Business from Location-Based Social Networks
The time has come for those of you business owners who aren’t utilizing location-based social networks to jump on board. Google Local, Twitter Places, and now Facebook allow users to “check in” to a location and reveal their thoughts/opinions. Equally impressive is the influential ability of one customer; one good review can lead to another, and so on and so forth. Before you know it, you’ve generated a large amount of business from your customers’ opinions.
Tags: brand awareness, Facebook, Google, Location-Based Social Networks, Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, Social Media, Social Networking, Tweets, twitter, Web Development
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An Increase in Blogging
It should come as no surprise that companies are using blogs. A lot. In fact, blogs fill a specific niche that other forms of social media do not. It is estimated that this year just over one in three companies have a public-facing blog used for marketing (which is expected to rise to 43% by [...]
Tags: Blog, brand awareness, Facebook, Google, Interactivity Marketing, iPad, iPhone, Marketing, Myrtle Beach, Myrtle Beach Ad Agency, Myrtle Beach Marketing, Myrtle Beach Online Marketing, Myrtle Beach Social Media, Online Marketing, SEO, Social Media, twitter, Web Development
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