People always ask why should I recycle or can it really make a difference.  Here are a few fun facts that may change your mind.  Recycling just one aluminum can saves enough energy to run a tv for 3 hours.  As a country we use over 80 billion cans a year.  Americans on average use about 680 pounds of paper per person per year.  Over 2.5 million plastic bottles are used every hour and most of them are thrown away.

The newest trend in going green is green business practices.  Next week the Myrtle Beach Area Chamber of Commerce will be hosting the Top 10 Green Practices to encourage local businesses to join the green trend.  Many local businesses have already started making strides towards going green.  These businesses include Springmaid Beach, Kingston Plantation, Ocean Lakes, Lee’s Inlet Apothecary, and Ripleys Aquarium.  Examples of local businesses green practices are: installation of low flow shower heads, donating discarded sheets, blankets, furniture and partially used sham to charity, replacing small plastic bottles of shampoo and conditioner with dispensers in guest rooms, giving employees reusable cups for drinking, changing to more efficient light bulbs and using solar power to heat water.

A few simple ways to encourage your employees to go green is to reuse and recycle paper, recycle/reuse drink cans and bottles, and turn off computers and other electronic devices at night to reduce energy use.

1. If it was a watershed, discernibly changing the culture of advertising or the popular culture as a whole.
2. If it itself was credited with creating a category, or if by its efforts a brand became entrenched in its category as No. 1.
3. If it was simply unforgettable.

Doyle Dane Bernbach, the ad agency who started the creative revolution has 9 ads in the top 100, including both number 100 and number 1.  N.W. Ayer & Son another famous ad agency placed 5 ads in the Top 100.

Numbers 75-100

We will start with number 91 the 1988 Motel 6 ad campaign, “We’ll leave a light on for you”, by the Richards Group.  This ad has been out for over 20 years and still has endured as the slogan for the company, a sign of a good successful campaign.

The next in the countdown is number 84 the 1975 BMW campaign, “The ultimate driving machine” by Ammirati & Puris.  The campaign began the concept of a sports sedan and helped spur growth of the BMW brand in the United States.

AT&T’s 1979 campaign “Reach out and touch someone” came at a time long before cells phones when talking on the phone, especially to someone long distance, was much of a luxury then it is today where you can do video calls with Skype to somebody half away around the world.  The ad came in at number 80, was used by AT&T until the mid 1980s, and was created by N.W. Ayer

The next campaign has been used with celebrities in hundreds of publications in the last 17 years.  Number 79 in our countdown to number 1 is “Got Milk?” campaign of the California Milk Processor Board.  The 1993 ad created by Goody, Silverstein, & partners was initially commissioned to help with the sagging milk sales in the state of California.  Many of the ads which are still running today feature prominent celebrities including actors, actresses, singers, and top athletes with a prominent milk mustache.

Rounding out our discussion of numbers 75-100 is the worldwide leader in sports ESPN’s 1995 “This is Sports Center” ad.    Fifteen years later the slogan is still the opening for Sports Center, ESPN’s top rated sports news show.

Look for the next set in the series as we countdown the top ads of the 20^th Century.

Twitter, a now worldwide network is available in English, French, German, Italian, Japanese, and Spanish.   Twitter allows you to keep up with everybody and everything including friends, celebrities, products, restaurants, and breaking news. The site is set-up so users can follow the other users of their choice and also choice who is allowed to follow them.

To learn how Twitter can help your business contact Interactivity Marketing.

About Murrells Inlet

Located a short drive south of Myrtle Beach, Murrells Inlet, the “Seafood Capital of South Carolina” has a rich history that can be traced back to Native American tribes and 16th century Spanish settlers. In the 1700 and 1800s the area was home to many successful rice plantations. Murrells Inlet also had a part in the Civil War with Confederate blockade runners using the Inlet to sneak cotton, rice, and other products to England.   The Murrells Inlet area is now home to many stores, great restaurants, and golf courses.

For marketing help contact Interactivity Marketing!

Smartphones allow the downloading of many different types of applications for use on the phone.  One of the main application categories for Smartphones are social networking applications to keep up with social networking on the go.  Social networking giant Facebook has applications available for iPhones, Palms, Sonys, BlackBerrys, Nokias, Androids, Windows Mobile, and Sidekicks.  The mobile application of Facebook allows status updates, wall posts, photo uploading, message sending, and notifications of activity.  MySpace, Twitter, LinkedIn, and YouTube also have applications for many smart phones.  Applications are also available for everything from Microsoft Office tools, to games, radio stations, to weather updates.

Microsoft has previously been a player in the Smartphone world, but has made a major push into the current market with the release of, Windows Phone 7 Series, a completely rebranded Windows Mobile.   The new mobile Operating Software is being introduced at Mobile World Congress 2010 in Barcelona, Spain.

The changes are invisible from the start with familiar start screen gone and it’s a place tiles that scroll and be customized by the user.  The new OS is very focused on social networking and the ability to combine multiple social networks.  In the contacts pages updates can be shown from multiple networks for the same contact. The software will also connect with Xbox Live, featuring live game and avatars.  Keep at look out for Windows Phone 7 Series devices hitting stores later this year.